ExpoFP interactive floor plans allow you to return your investment and generate additional income. On average, our clients who sell our built-in sponsorship options earn an extra $5,650 for small and medium-sized shows.* However, we've had clients with big events who earned up to $115,000. Let's go over how you can earn money with sponsorship options too.

We offer various advertisement and sponsorship options:

All of these options will promote your sponsors automatically — with no extra effort on your side. Let's take a look at them individually.

Logo in Header shows the clickable company logo on the top of the floor plan. A click on a logo opens the exhibitor's profile and highlights their booth.

An exhibitor using Logo in Header gets an average of 551% more views compared to exhibitors without it.* On average, our clients earn $5,000 with the Logo in Header sponsorship option.

Example: A $200 logo sold to 20 exhibitors brings in an extra $4,000.

Pro tip: the recommended price is $100–300 for Logo in Header.

Logo in Booth displays a company logo directly on the floor plan, making it easier for attendees to find the exhibitor. This option is especially helpful for exhibitors who are new to the event or have a smaller booth size.

Exhibitors who have a logo in their booth receive an average of 267% more exposure compared to the ones who don't.* On average, organizers earn $6,000 with the Logo in Booth sponsorship option.

Example: A $150 logo in a booth sold to 40 exhibitors would bring in an extra $6,000.

Pro tip: the recommended price is $100–300 for Logo in Booth.

You can adapt the logos to various booth shapes. Follow the criteria below:

1. The booth should not be rotated within the designer, and its angle must be set to 0.

2. The booth's height must be at least twice the width, such as 5 x 10.

3. The image used for the logo needs to have a width-to-height ratio greater than or equal to 2. For example, an image of 500x200 can be rotated, while an image of 300x200 cannot.

Featured Listings are exhibitors that are shown at the top of the exhibitor list and every matching search or category. They are formatted in bold with a diamond icon and have a more prominent background.

Exhibitors with Featured Listings received on average 533% more exposure compared to exhibitors without it.* On average, our clients earn $7,000 with Featured Listings.

Example: A $300 listing sold to 30 exhibitors would bring in an extra $9,000.

Pro tip: the recommended price is $100–300 for a Featured Listing.

With Premium Listings, you can upsell any field in the exhibitor profile (such as galleries, videos and action buttons), and you can include any options from above into a package and sell them together.

Pro tip: price for Premium Listings may vary in the range of $50–1,500, depending on the use case.

Though we mentioned the recommended prices throughout this article, it is up to you to decide how much to charge. We have clients who charged $1,000 per logo and sold several logos successfully.

Organizers of the Latin Tyre Expo, the leading tire and auto parts show in Latin America, earned an extra $11,500 in revenue. They successfully sold three Logo in Header sponsorships for $1,500 each and 14 Featured Listings for $500 each.

Currently, they are preparing for their 2024 show, selling booths and our built-in sponsorships. Following their success, they've adjusted the prices for Featured Listings and have already gained more revenue for their upcoming event, eight months in the future.

You can create your own opportunities for promotion on-site and virtually and sell booth extras like furniture, outlets, Wi-Fi services, forklift rentals, etc. You can see more about selling sponsorships and booth extras here.

Sign up and start a trial to explore these and other options in detail, or schedule a meeting with us to find out more.

See also how to create, customize and sell various sponsorship options in this article.
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​*Statistics on views, individual prices and revenue are based on analysis of the 8–20 most recent events.

Yes, read more about promo codes here.

Go to Reservations - Extras. Click on the option and uncheck the Exhibitors can reserve themselves box. See more about selling sponsorships and booth extras.

See our suggestions and case studies in this article.

The logos are automatically retrieved from the exhibitors' profiles when they purchase this feature.

The system automatically fills the entire header area, so if you have only one exhibitor with a logo in the header, it will repeat its logo.

The logos rotate every 8 seconds.

No, the system automatically determines the order and cannot be changed.

At the moment, it’s not possible.
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They will be arranged in alphabetical order.