1. Make It Easy to Find
If people can’t see it, they won’t use it.
Add the link to:
Event website navigation (“Floor Plan” / “Venue Map”)
Event app
Registration emails, FAQs
Tip: Use clear CTAs like “Explore the interactive floor plan”.
2. Use It Before the Event
That’s when it adds the most value.
Attendees: “Plan your visit — explore exhibitors and stages.”
Exhibitors: “Share your booth location via your profile link.”
Newsletters: Link directly to booths, zones, or sponsors.
3. Use It On-Site for Wayfinding
Turn it into a live navigation tool.
QR codes on badges, signage, and printed maps
Kiosks or large screens with the live map
Why: works on any phone, no app needed.
4. Let Exhibitors Amplify It
They extend your reach.
Share booth links in emails, LinkedIn, meeting invites
Add “Find us on the floor plan” to outreach
Provide: direct booth URL, QR code, short message template.
5. Embed It on Your Website
Replace static PDFs with one live source.
Venue & exhibitor pages
“Plan Your Visit” sections
Result: always up to date, mobile-friendly, fewer “Where is booth X?” questions.