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Logo in Booth

Display exhibitors' logos right on the plan to improve their visibility

Jane Artemeva avatar
Written by Jane Artemeva
Updated yesterday

Logo in Booth is one of the built-in sponsorship options available with subscription plans. It replaces the booth number with the company logo on the floor plan. The logo appears directly inside the booth and is visible to all visitors viewing the map. It automatically resizes to fit the booth space. A square logo works best to keep the layout clean and readable.

Organizers can edit, rename, and set the price and limit for Logo in Booth and sell or assign it manually.

How to use Logo in Booth

Logo in Booth can be sold on its own or added to a listing level. Also, an organizer can include Logo in Booth as part of a Premium Listing and offer it separately at the same time. This makes it easy to build flexible packages for different exhibitor needs. If Logo in Booth is selected, the system uses the exhibitor’s profile logo without additional steps.

Examples

Logo in Booth is often used to give sponsors and exhibitors more visibility and bring in additional revenue. Organizers of events with 100–500 booths usually price it between $150 and $1,000 and can earn up to $20,000 per event.

Below are a few examples of how different organizers use this feature.

1. Manual assignment from external sales

Mjuexpo, Sustainable Packaging Summit, and Latin Tyre and Auto Parts Expo sell booths and add-ons on their own websites. Logo in Booth is assigned manually to exhibitors who purchased it or were selected by the organizer. Because the sales happen outside of ExpoFP, there is no need to set a price or limit in the system.

2. Sold directly from the floor plan

Crop Consultant Conference and Canadian Pet Expo offer Logo in Booth as a paid extra during booth reservation. The name of the extra is customized to the organizer’s preferences.

3. Used for sponsor levels

Texas Home School Convention renamed the Logo in Booth feature to match sponsor tiers. This approach ties visual booth branding to the sponsorship level.

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